Tag Archives: london digital week

Over The Air – The Future is Mobile presentation

I spoke at Over The Air 2009 recently and have just uploaded my slides to share with the attendees and thought I’d share them with my readers too, in case you want to get a better view of what the BBC is up to on mobile and also, some of my personal predictions for what might happen in the mobile space.

 
Two highlights I wanted to pull out were my mini-analysis on what makes a good mobile app, which I’ve boiled down to:

Makes your life easier

Uses unique hardware capabilities on the device

Makes a better media experience on your device

Makes it FUN (aka GAMES)

Full details are in the slides and if you want to know more (since the talk isn’t on there), just get in touch.

The other part I wanted to highlight were my personal predictions around things that I think will unfold in the mobile space.  They are:

Mobile take centre stage as the first computing device you turn to

Everything becomes connected – clothing, toys, etc

Everything filtered via location

Mass participation and creativity will grow

Again, there’s more in the presentation but if you want to talk about any of these, or find out more, just get in touch.

I also gave a longer version of the talk at Ad-Tech London – part of London Digital Week.  If you want to see the extended version (with more details and examples of good stuff in the industry), dive in here: